You probably do not need a new website.
Most of the money here sits in the minutes between someone deciding to ask and someone in your office seeing the question. An enquiry answered at 21:41 instead of Monday at ten is the one that turns into work, because the two other suppliers she asked will both reply on Monday.
A website earns its cost when it does work, not when it looks busy.
The last one is where most enquiries die, and it is the cheapest of the four to fix.
| Piece | What it is for |
|---|---|
| The pages | Being found, and being believed once you are found |
| Forms | The four questions that let you quote, not the twenty nobody finishes |
| Booking | Taking the slot against your real availability, so nobody is double booked |
| Online shop | Selling while you sleep, with your own delivery and payment rules |
| Chat | Answering what you get asked every day, and taking a name and a number when it cannot |
Chat can start as a plain answer sheet with no AI in it at all. It becomes an AI one when your volume justifies the running cost, and not before.
A landlord with a burst pipe finds the emergency page and taps the number. The call goes to the phone of whoever is on standby this week rather than the office landline nobody is sitting at yet. The job is on the board before the office opens.
A parent books a Saturday trial for her daughter in four taps, picks the 09:00 slot, and gets the address and what to bring by email. On Saturday the child's name and age are already on the front desk list and the coach greets her by name.
Someone with a labour dispute fills in the enquiry form. The questions separate a deadline that is already running from a general query, so the urgent one reaches the partner's phone and the rest join the reply queue. The client hears back that afternoon.
| Ask yourself | What it means |
|---|---|
| Do people already look for what you sell? | If they do, this is about catching them. If they do not, a site alone will not create the demand |
| Could you handle twice the enquiries you get today? | If not, fix capacity first. More leads into a full diary makes everything worse |
| How long does it take you to reply to a new enquiry? | Anything over a day is where the money is, and the fix is often a form and a notification rather than a rebuild |
| Are your prices and your offer still changing every week? | A page is a poor place to work that out. Settle it, then publish it |
| Can you edit your own site today? | If an agency left you with something you cannot change or move, that is worth fixing on its own |
| What | From |
|---|---|
| Website | R12,000 |
| Online shop | R28,000 |
| Booking, forms and chat wired into where you work | Quoted per job, and you see the number before anything starts |
| Care plan: hosting, backups, updates, small changes | R7,000 a year |
What moves the price:
If your site is fine and the real problem is that enquiries sit in an inbox nobody watches, say so on the call. That is a few thousand rand of wiring, not a rebuild, and we would rather do the small version and be the people you phone next year.
No meter starts the day we finish. Here is the plan and here is what happens without it.
On a care plan, R7,000 a year. Hosting, daily backups, software and security updates, uptime checking, and the small changes that come up during the year. Prices, photographs, a new page, a phone number that changed. You email or WhatsApp it and it gets done.
Without a plan. Changes are quoted per job before we start, so you always see the number before anyone touches the site.
Either way. If something we built is broken, we fix it and you are not billed. Security updates on a site we host happen whether you pay for a plan or not, because a hacked site is a worse day for us than it is for you.
The domain, the hosting account and the content are registered in your name, not ours. That matters most on the day you want to leave.
Holding a client's website hostage is a bad business to be in, so we do not build it that way.
Fast, readable on a phone in the sun, written so a stranger knows what you do in ten seconds.
Selling, payment, delivery and stock, set up around how you actually ship.
The slot, the four questions, and a notification that reaches a human.
Hosting, backups, updates and the small changes you would otherwise never get around to.
before you fix how the site looks. An enquiry nobody sees is worse than an ugly page.
to what you need in order to quote. Every extra field loses people.
A drafted answer waiting when you open the laptop changes the odds, and that is what putting AI to work is for.
Not visits. Work.
The numbers, in one place
Often not. The fix is usually the form, where the enquiries land, and how fast someone hears back. We look at what you have before quoting a rebuild.
We draft them from a conversation with you and you correct them. You know the objections you hear on the phone all day. We know how to put that on a page so a stranger acts on it.
Yes, when your booking system or diary allows a connection. We check before promising it, because some older systems do not. Where yours cannot, there are workable alternatives and we will show you what they cost.
Start with a simple one that answers what you get asked every day and takes a name and a number when it cannot. That needs no AI and almost no running cost. Add an AI one when the volume makes it worth paying for.
Two to four weeks for most, and the slow part is nearly always the words and the photographs rather than the building. If you have those ready it goes faster, and we will tell you which one we are waiting on.
The next step
WhatsApp or call +27 73 932 6852, email [email protected], or book twenty minutes and we will go through it on your screen.
Or email [email protected]. No slides, and no invoice for the conversation.