Search (SEO)
The pages, titles and structure that make you findable for what you sell, in the places you serve.
Digital marketing here means three things.
You are found on Google, in the results and on the map. You are found by AI assistants, when people ask one instead of searching. You pay for ads only where a click can turn into work. We run it for you, or we set it up and hand it over with a playbook your team can follow. Both are fine. Nobody should be paying for clicks nobody measures.
The pages, titles and structure that make you findable for what you sell, in the places you serve.
Your business profile, your reviews answered, and the map result people tap to call.
Some people ask an assistant instead of searching. Being the answer it gives is its own work. It means pages that state plainly what you do, where you work and who you serve, so an assistant can quote you.
Campaigns wired into the tracking, so you can see which clicks became enquiries and which enquiries became work.
Tracking comes first. Every form and every call is tagged with where it came from, before any money goes into ads.
Then the spend follows the enquiries that became work. A channel that looks busy and closes nothing loses its budget. The quiet one that brings the jobs gets it.
If we run it, you get a short note each month. What was spent, what came in, and what changes next month, in plain words.
If you run it, you get the setup, the tracking and a written playbook your team can follow. A monthly check with us is optional, and we say so rather than build it into the price.
| What | Cost |
|---|---|
| Discovery: one call, our homework, a written plan and a price | Free |
| Setup: search, local presence, AI search, tracking and campaigns | Quoted per job |
| Monthly management, when we run it | A monthly amount, agreed in the proposal |
| Your ad spend | Separate from our fee, shown as its own number |
What moves the price: how many services and places you want to be found for, whether the tracking already works, and how many campaigns run at once. Everything is in the proposal before anything starts.
The numbers, in one place
Maybe not yet, and we will say so. A referred customer still looks you up before they call. The minimum worth having is a site and a business profile that do not lose the referral you already earned.
Enough to buy useful data in your market, and that number changes by trade. We name it in the proposal. If your budget is under it, we say start with search instead.
We make sure every review gets a considered reply, and that asking for a review becomes part of the job. Nobody can remove honest bad ones. Distrust anyone who says they can.
You do. We work inside accounts in your name, with the least access that does the job, and you can remove us in one click. If you stop working with us, the account, the history and the tracking stay with you.
The next step
Leave a number and a good time to call, and we come back with what we would change first.